We use information about your interactions with you and other customers, as well as information from other sources, to help us achieve our goal of providing quality products and services. We respect your privacy and have implemented a series of procedures to ensure that your personal information is handled in a safe, secure and responsible manner. We have published this Privacy Policy to explain our information collection practices and the choices you can make about the collection and use of your information. As we continue to develop this website and take advantage of the latest technology to improve our services, this Privacy Policy may change accordingly. Therefore, we encourage you to review this policy from time to time to understand the latest Privacy Policy.

Unless the personal data protection laws of your country require you to give explicit consent, by providing your details as described above, you consent to (i) our collection of your personal data in the manner described in this Privacy Policy; and (ii) the transfer of your personal data to countries outside your country. We take your privacy very seriously and please read this Data Privacy Policy carefully to understand the important information about the personal data we collect about you, including how we process your information and with whom we may share your information.

We collect personal data from (existing and potential) customers, suppliers, contractors, employees and potential employees, and consumers and other individuals for various business and other purposes listed below. In this section, we explain the types of personal data we generally collect and how we collect that information.

You can browse this website without providing any personally identifiable information. However, we may ask you to provide personally identifiable information at different times and in different places on this website. In some cases, if you choose not to provide us with the requested information, you may not be able to access all of the content of this website or use all of its features.

The type of information SHD CRYSTAL may collect from you depends on the content you access and the features you need to use. It may include your contact information (such as name, email, address, phone number), date of birth, gender; in addition to your IP address, information about the websites you visit and your behavioral trends as a user, as well as information you provide to us in any other way.

We receive and store personally identifiable information in the following circumstances:

• When you access this website;
• When you subscribe to services provided by our service providers (see below) and us, including but not limited to purchases, repairs and deliveries;
• When anyone else shopping or acting on your behalf interacts with us, in particular to purchase products or subscribe to services for you;
• When you subscribe to our newsletter;
• When you interact with us or seek advice and share personal information through our website, our social media pages, store sales staff, trade shows, events or through our customer service;
• When you contact us with a query or question;
• When you enter one of our promotions, competitions or sweepstakes;
• When you register with SHD CRYSTAL or provide us with your details;
• When our approved partners share information with us with your prior consent where necessary;
• When you use your device to browse activities on different websites;
• When you use this website, in which case our system may automatically collect information about your visit to this website, such as log data and your IP address;

• When you provide us with information in any other way;

We may ask for additional information in the following cases:

• We may ask you to provide additional information, such as your preferred designer;
• When you use one of our services, or participate in a promotion, competition or sweepstakes, we may ask you to provide additional information, such as your age, interests or product preferences;
• If you choose not to provide all requested personal information, we may not be able to help you, or provide you with our products and/or services, and you may not be able to participate in our promotions, competitions or sweepstakes. Where feasible, we collect personal data directly from you.

How We Use Collected Information

We use the information we collect for various purposes, including:

• To provide you with the goods and services you request;
• To respond to you when you inquire about our products or services;
• To communicate with you about our products and services;
• To run promotions, contests and sweepstakes;
• To conduct market research and analysis;
• To process and evaluate job applications;
• To enforce agreements between you and us;
• To confirm your identity and manage your account with SHD CRYSTAL;
• To send you our catalogs and other products by mail or email;
• To manage our membership list (if any);
• To determine your product and service preferences in order to notify you of new or additional events, products, services and promotions that may be of interest to you;

• To deliver targeted advertising to you based on your interests and transaction history with SHD CRYSTAL on our websites, social media platforms and elsewhere;
• To comply with legislative and regulatory requirements;
• To operate our business efficiently;
• To create, develop, operate and provide our products and services;
• To improve our merchandise selection, customer service, overall shopping experience, website design, product assortment and special promotions;
• To detect and prevent fraud;
• To avoid duplication of information and ensure the accuracy of your information, periodically clean the data internally or through our service providers, link or merge our records.
• Other companies: We may provide your information to external companies that have been carefully screened by Baccarat when we believe their products or services may be of interest to you.
• Business Transitions: We may transfer or share a copy of your personal information when SHD CRYSTAL or its affiliates or subsidiaries undergo a business transition (such as a merger, acquisition by another company or sale of some of its assets). We will notify you by email or a prominent notice on this website if your personal information will be used in violation of this policy before the ownership or control of your personal information changes. However, nothing in this Privacy Policy shall prevent Baccarat from transferring all or part of its business and/or assets to an affiliate or unaffiliated third party at any time, for any purpose, and without restriction. SHD CRYSTAL reserves the right to transfer or share a copy of the personally identifiable information collected from this website to a buyer of the relevant business.
• Compliance with Laws: We may provide access to information as required by law, to cooperate with police investigations or other legal process, to prevent misuse or unauthorized use of the website, to avoid legal prosecution and to protect our rights, or to protect the rights, property or safety of visitors to the website or the public.

SHD CRYSTAL may also use and/or process aggregated, anonymous data of its customers and/or website users for business purposes.

In the course of conducting our business, we may share your information with related legal entities or service providers as necessary.

We will not otherwise disclose personal data to other organizations unless:

• For the purposes described in this Privacy Policy or other permitted purposes;
• Disclosure is required or permitted by law;
• We believe disclosure is necessary to provide you with the products or services you requested;
• We believe disclosure is necessary to protect the rights, property or personal safety of others or SHD CRYSTAL;
• The assets and business of SHD CRYSTAL are transferred to a third party.

We may use and process the personal data you provide to us, including your email address, to provide you with information about new or upgraded products or services, or special offers, promotions or competitions that may be of interest to you. We will only do so if it is in compliance with applicable law or with your prior consent.

In addition, you have a choice as to whether or in what manner we may process your non-public personally identifiable information. If you do not want to receive communications from SHD CRYSTAL or its subsidiaries, you can:

Advertising emails: unsubscribe directly on the link

Please use the following headings to accurately state your choice:

― “Do not accept email advertising” (if you do not want to receive email advertising);

― “Do not accept telephone advertising” (if you do not want to receive telephone advertising);

“Do not accept SMS, MMS and other instant messaging advertisements” (if you do not want to receive SMS, MMS and other instant messaging advertisements);

― “Do not accept emails, phone calls and SMS, MMS and other instant messaging advertisements (if you do not want to receive all of the above information).

Since customer lists are often prepared before sending advertisements (sometimes even months in advance), after you make a request to “not use your information for specific marketing purposes”, you may continue to receive certain advertising information because we need time to process your choice. In either case, please wait 30 working days for us to process your request. Thank you for your patience and understanding.

Please note that due to business needs, we will be in SHD CRYSTAL Entities share non-public personally identifiable information about you. This use is not within your free choice.

We take the privacy protection of minors very seriously. This website is intended for general audiences. We do not collect or store information about visitors or users who we know are under the age of 13 or under the age of 21; we have reason to believe or can prove that the minor does not have sufficient understanding to express consent, and no part of this website is intended to attract people under the age of 13.

Minors under the age of 13 should always ask their parents or guardians for permission before providing any personal information to anyone online. We urge parents and guardians to participate in their children’s online activities and use parental controls or other web filtering technologies to monitor minors’ access to this website.

If we discover (including at the request of a parent or legal guardian) that we have inadvertently received personal information that is inconsistent with the principles above, we will delete that information from our records.

When visiting this website, you may be linked to websites operated by our business partners or other third parties, which does not mean that we endorse those websites. We make no representations or warranties about any website you may visit through this website. These websites are not controlled by us and we have no control or responsibility for the information or activities on them.

In addition, our privacy practices may differ from those of other websites. The personal information you provide on these websites will be subject to the privacy policy of the website operator (not this website’s privacy policy). Please make sure you understand the privacy policy of any website before providing personal information on that website.

Access Requests and Accuracy

We will provide you with access to your personal data upon request, but we have the right to deny requests in limited circumstances. To access your personal data, please contact us at the contact information below.

If you wish to change inaccurate, out-of-date or incomplete personal data, please contact us at the contact information below and we will amend your records.

If you wish to delete your personal data, please notify us in the same manner and we will take all reasonable steps to delete it unless we need to retain it for legal, audit or internal risk reasons.

Acceptance

By using this website, you accept the terms of this Privacy Policy.

When using this website, you automatically agree that your access and use of the website is subject to the terms and conditions in this legal statement. SHD CRYSTAL reserves the right to change these terms and conditions at any time without prior notice. Please refer to this page frequently for the latest terms and conditions of use.

Intellectual Property Ownership and Restrictions on Use of Materials

The following contents of this website are the property of SHD CRYSTAL and are protected by all applicable laws, including China and other national and international copyright laws:

All content on this website, including but not limited to software, design, text, images, photos, illustrations, audio clips, video clips, original images, graphic materials, animations and other copyrightable elements and their selection and arrangement, as well as all trademarks, service marks, trade names, trade dress and patents, are the property of SHD CRYSTAL and/or its affiliates, third-party licensors and/or other respective owners (including but not limited to other users) (collectively, “Website Content”) and are protected by (but not limited to) Singapore and other foreign copyright, trademark and patent laws. For the purposes of this Agreement, the use of any content of this website on any other website or networked computer environment is prohibited. You are hereby granted a limited, non-exclusive, non-transferable license to copy, print and display the Site Content for non-commercial purposes only, provided that such license is limited to displaying the Site Content in its entirety, including, without limitation, visual elements such as advertisements adjacent to the Content, or for personal offline reference of items for sale. SHD CRYSTAL expressly prohibits any other use of the Site Content. Any attempt to access the Site Content in a manner that obscures or blocks such adjacent visual elements is a violation of the license granted herein. You may not make any modifications to any Site Content.

If you download software from the Site, the software, including any files, code, images and audio clips incorporated in or generated by the software, and data accompanying the software (collectively, the “Software”), is licensed for your personal, non-exclusive, non-transferable, non-commercial home use. SHD CRYSTAL retains full and complete title to the Software and all intellectual property rights therein. You may not redistribute, sell, loan, decompile, reverse engineer, disassemble or otherwise render the Software in a readable form. Any unauthorized or prohibited use may subject you to civil liability and criminal prosecution.

ERRORS AND INACCURACIES

We aim to provide complete, accurate and up-to-date information on this website, but we cannot ensure that this website is completely free of human or technical errors. This website may contain typographical errors, inaccuracies or omissions, which may relate to pricing and inventory, or may be incomplete or not up-to-date. We reserve the right to correct any errors, inaccuracies or omissions at any time, including after an order has been submitted, and to change or update information at any time without prior notice. We sincerely apologize for any inconvenience that may cause.

DISCLAIMER

We make no representations or warranties of any kind about this website, its content or the information provided on or through this website, and all information is provided “as is” with all faults. Unless otherwise required by applicable law, SHD CRYSTAL and SHD CRYSTAL Affiliates, and their respective directors, officers, employees, agents, contractors, successors and assigns shall not be liable for any damages arising out of or in connection with the following. THIS LIMITATION OF LIABILITY APPLIES TO DIRECT, INDIRECT, CONSEQUENTIAL, SPECIAL, PUNITIVE OR OTHER DAMAGES THAT YOU OR OTHERS MAY SUFFER, AND DAMAGES FOR LOST PROFITS, BUSINESS INTERRUPTION, OR LOSS OF DATA OR INFORMATION, EVEN IF WE HAVE BEEN ADVISED IN ADVANCE OF THE POSSIBILITY OF ANY SUCH DAMAGES.

IP ADDRESSES

We study visitor trends to assess the effectiveness of information disseminated through this website. Our servers create log files of information, such as your network’s IP address, which pages you visit, and the length of your visit. Analytics software is used to generate reports, which helps us further understand how to improve the website experience and our services. An IP address is a number assigned to your computer by your Internet Service Provider for use in accessing the Internet. Generally, the IP address changes each time your computer connects to the Internet. However, if you use a broadband connection, the IP address we collect may contain information that is considered personal information. This may be because: With certain broadband connections, your IP address does not change and may be associated with your personal computer. We may use your IP address to collect aggregate information about usage. We can only identify you individually if we associate an IP address with you as a specific user. This usually requires additional information access, which we do not do.

Future Changes

We may review or revise SHD CRYSTAL’s policies from time to time. Although SHD CRYSTAL tries to keep policy changes to a minimum, SHD CRYSTAL reserves the right to publish a new version of the Privacy Policy on this website at any time. Therefore, please review these policies from time to time to ensure that you are aware of the latest terms. If Baccarat decides to use and/or process personal data in a manner different from the above principles, we will notify you by email or a prominent notice on this website and, if necessary, we will seek your prior consent.